Anti-Rumours Strategy

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  • Author
    Dani de Torres
  • Level
  • Video time
    35 minutes
  • Language


Successful integration strategies require changes in the mind-set, attitudes and behaviour of both migrants and receiving communities. The difficulty of gaining access to reliable information or grasp the real impact (both negative and positive) of migration on communities is a major obstacle in achieving this goal, and people often tend to form their views on the basis of “myths” or stereotypes. The “Anti-rumour methodology” has been developed to counter diversity-related prejudices and rumours that hamper positive interaction lay the foundations of discriminatory and racists attitudes. Standardised through the publication of a Handbook, the methodology is being now applied by a growing number of cities.

Understood as a public policy, the Anti-Rumours strategy, is composed of a number of elements: identifying major rumours existing in a city; collecting objective data and also emotional arguments to dismantle false rumours; creating an anti-rumour network of local actors from civil society; empowering and training “anti-rumour agents”; and designing and implementing anti-rumour campaigns to raise awareness, including by creating and disseminating new tools and resources, both creative and rigorous.

Course contents

Dani de Torres

 Expert of the Council of Europe in the Intercultural Cities programme and director of the RECI

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Dani de Torres is the promoter and director of Antirumours Global, which seeks the deepening and international expansion of the antirumours strategy.

During the last years he has been in more than 20 countries giving lectures, workshops and involved in various projects on interculturalism and diversity management, political leadership and creativity applied to social change based on the experience of the Antirumours Strategy. During the 2007-2011 period, he was the Commissioner of Immigration and Intercultural Dialogue of the city of Barcelona.

Previously he was advisor in the cabinet of the Mayor of Barcelona in innovative policies of social inclusion and the Department of Education, Culture and Social Welfare.He is currently professor at the Master’s Degree in Migration Studies at Pompeu Fabra University and has been invited to give lectures on diversity at various universities (UNAM in Mexico, Meiji in Tokyo or ESADE in Barcelona).